Print Panther Leverages Embellishments to Create “Print That Matters”
Christine Yardley, president of Print Panther Direct in Oakville, Ontario, wanted to bring her customers print that mattered — or in her words, “Print that people kept.”
An essential part of her solution? Digital embellishments with the Xerox® Iridesse® Production Press.
She’s clearly ahead of the curve, but she says when other commercial printers realize they can sell an embellished sheet for 400% more, they want in. In fact, she says, Print Panther has much larger printers coming to her to embellish their jobs.
“Print embellishment is definitely the future in this business,” she says. “I can’t imagine print without embellishment now.”
“You don’t have to be a luxury brand anymore to have luxury print.”

Video Case Study Highlights:
Impact of embellishments
Enhancing Viva Magenta, Pantone’s 2023 Color of the Year, with Xerox® Fluorescent Pink Specialty Dry Ink
Ease of use
See how printing digital embellishments on the Xerox Iridesse Production Press can help you bring eye-catching, revenue-driving print to more of your customers.

Seeing is believing
Get samples printing with unique Beyond CMYK effects.

Xerox® Iridesse® Production Press
Powers a more brilliant future by delivering more “wow” impact per printed page through digital specialty enhancements.

Explore the Xerox Beyond CMYK Portfolio
We have a Beyond CMYK option for print shops of any size.
Related Articles
How to Say "Yes" to Anything: M&T Printing Group Thrives with Inkjet
Ontario-based print shop can take on any print job now they have added an inkjet digital press to their fleet.
Keeping embellishment work in-house with Xerox® Iridesse®
Beyond CMYK technology allowed Zuzu Print to keep 100% of their embellishment work in house—resulting in an astonishing 40% gain in profit.
Frisco Independent School District Reconfigures for Growth with Xerox Inkjet.
Frisco Independent School District print shop adds affordable colour with room to grow with inkjet digital presses.
Adaptive CMYK+ Virtual Event
Turn potential into profit. Meet the demand for print that “pops” with revenue-driving digital embellishments.
Design for success webinar.
Got CMYK+ capabilities? Great. Find out how to get even more out of them with time- and money-saving file setup.
Vacuum Feeder for Versant and Iridesse Presses
Keep oversized print jobs with extra-long sheets in house with the Xerox® High Capacity XLS Vacuum Feeder.