Ramp up to triggered direct mail and take personalization to new heights.
Today retailers and brands must connect with customers in meaningful ways. Triggered direct mail helps marketers become clutter busters by using data to create personalized communications based on previous actions.
Innovations in inkjet production technology, workflow automation and personalization software make it easier than ever to drive additional revenue through triggered direct mail.
Key Stats and Opportunities

Triggered direct mail may have a higher cost than some digital channels, but it’s worth it. It’s a familiar and easy way to drive action and growth.
USPS Mail Moments: 2016 Review, March 2016.
DMA Response Rate Report 2017, Direct Marketing Association, 2017
Evergage, 2017 Trends in Personalization

Direct Marketing
With innovations in print technologies, workflow automation and personalization, marketers are re-embracing direct mail.
Featured Technology
XMPie® Personalized Communications
The leading technology for engaging your audiences with personalized, relevant communications across print and digital media touchpoints.
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