XMPie, the leading provider of software for cross-media, variable data one-to-one marketing, offers multichannel marketing solutions to help businesses create, manage, automate and track highly effective direct marketing and cross-media marketing campaigns — without having to tradeoff media capabilities, presentation or design.
The latest Web technologies are supported with XMPie's Open XM technology so that state-of-the-art digital content can holistically coexist with variable print designs. XMPie multichannel solutions integrate both variable data print and digital media personalization.
Today's consumer moves easily between different media channels over more and more devices with the full expectation of being provided with a truly integrated and engaging experience. A major challenge for many marketing service providers is to deliver relevant communications that are synchronized across multiple media touchpoints, print and digital.
XMPie's multichannel marketing solutions and software are engineered to flawlessly integrate each channel into an effective cross media customer experience, with no compromise on creativity.
XMPie® allowed the Dorset Wildlife Trust to send relevant communications based on demographic data and user behavior. And messages were made to fit the unique needs of social media, email, and printed materials.